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Strengths, Weaknesses, Opportunities and Threats analysis- the organization and analysis of factors that will impact organizational effectiveness; often used in formulating strategic and business plans.
Analysis used to determine where to apply special efforts to achieve desired outcomes.
PCoE Oregon .Gov
SWOT Analysis is a strategic planning technique used to assess the internal and external environment in which a company operates and competes. Internal environmental factors are classified into strengths and weaknesses, while external environmental factors are classified into opportunities and threats.
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